AI Insights · Timothy · July 2024
Q2 2024 Android Performance for Top Film & Television Apps in the US
A glance at the second quarter of 2024 reveals the performance trends of leading Film & Television apps on Android in the US. Sensor Tower's data showcases downloads, revenue, and user engagement.
In the second quarter of 2024, the Film & Television category for Android apps in the United States saw varied performance across major platforms. Here, we break down the trends for the top five apps in this segment, based on data provided by Sensor Tower.
Max: Stream HBO, TV, & Movies experienced significant growth, with downloads peaking at 62K in the second week and weekly active users reaching nearly 95K by the end of the quarter. Revenue also saw a substantial rise, with earnings of about 20K in the penultimate week.
Disney+ maintained a steady stream of revenue, with a notable week in mid-April bringing in 114K. Downloads showed a spike in early June, reaching over 17K, while weekly active users had an impressive surge to 233K in the same month.
Netflix did not generate revenue during this period, but it maintained a consistent download rate, with a late June peak at over 8K. The app's weekly active users showed a slight decline over the quarter, starting at 546K and dipping to 529K.
SkyShowtime: Movies & Series saw its revenue fluctuate, with a mid-April peak at approximately 12K. Downloads spiked notably to 21K in the fourth week of April, while active users reached a high of 136K in the same week.
Amazon Prime Video presented a varied revenue trend, peaking at 5.5K towards the end of June. Downloads were highest mid-quarter at over 4.5K, and weekly active users saw a steady increase, concluding the quarter at 35K.
For more in-depth insights and detailed analytics, Sensor Tower provides extensive data and analysis on app performance across various platforms and regions.
